TQ Magazine

In our TQ magazine you can find interesting topics about TEMA-Q, Customer Experience Management and other market research subjects.

17.March 2022

Increase Product Quality and Reduce Quality Costs – How Companies Can Benefit from Customer Experience

17. March 2022|Methods|

Why are German products so popular, especially in the technical and B2B sectors? "Made in Germany" is a seal that stands for the high quality of products worldwide. This is achieved through the use of the latest technologies, but also through well thought-out quality management systems and the consistent optimization of production processes.

1.February 2022

On Time and yet too Late … Customer Experience as a Solution to the Problem

1. February 2022|Methods|

There are many reasons why companies should consider customer satisfaction as one of the most important KPIs in a competitive market. An "extremely” satisfied customer brings in 14 times more revenue than a "merely" satisfied customer. It is also much more cost-effective to retain customers than to acquire new ones.

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