In 1990, former VW quality manager Dirk Bösenberg founded the company TEMA-Q Technik für Management und Qualität GmbH in Meinersen. The main focus of the company is market research for quality assurance in the automotive industry. With a few employees, such as a project manager, 10 to 15 interviewers, a data entry specialist and an executive secretary, TEMA-Q started with some initial difficulties. The EDP did not want to work right away, recorded data was often deleted due to IT errors, the technology was not yet as advanced as it is today, we were still working with cassettes, floppy disks, etc
Our highest motivation is to help companies successfully achieve their goals and thereby increasing customer satisfaction. The world of Customer Experience (CX) offers incredible opportunities to do this for all industries and for all diverse areas of any business. However, not everyone knows how CX can be used in their own specific case or what results and added value can be achieved from it.